Murphy Armitage is a Los Angeles born / based transmedia designer with over a decade of experience in the creative realm. He specializes in creative problem solving and transmedia branding. As a creative director + transmedia designer, Murphy takes brand identities and brings them to life in all shapes and forms, whether that be in print, interactive, interaction, motion, product, or environmental design applications.

Transmedia Design (n.)

1. a discipline that seeks to unify the human experience with a brand and/or message across a spectrum of media.

2. bridges the gap between Art_Technology.

3. is inherently a noun, but in practice a verb.

+/- matter +/- images +/- pigment +/- texture +/- objects = design

Design is everything. Design, like matter, is a fundamental element to both nature and the human experience. Nature designed the canvas of our reality; the aesthetics, the physical feelings, and the emotional response perceived by us from this reality has in turn made an imprint on our experiences as modern humans. As modern humans we have been adding and subtracting to this nature for thousands of years to invoke new responses, new aesthetics, and new experiences for other humans. We call this balancing act of adding and subtracting matter, image, pigment, texture, and objects; design. It’s our job as modern humans and specifically as designers, to build on top of this reality with discipline and respect. Designers must +/- to our precious little canvas in the cosmos in the favor of aesthetics, experiences, and emotional responses that continue to project awe into human kind while destroying as little of the original canvas as possible.

Art Center College of Design — BFA, Graphic Design _ Transmedia

Pasadena City College — AA, Graphic Design - AA, Photography - AA, Screen Printing - AA, Screen Printing for Small Business

Branding

Typography

Art Direction

Creative Direction

Photography

Videography

Printmaking

Creative Consulting

Adobe Suite

Cinema 4D

Octane Render

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